The clue is in the name, with intent data signifying the intent of your users. It is powerful because it is gathered based on the real activities of your users that signal their intention to make a purchase. Intent data is based on the patterns and buying behaviours of your [...]

Choosing an IT partner for your business can be daunting. Get it right and there are a range of benefits and savings. But, get it wrong, and you can end up in a tangled, expensive mess. So what should you consider to ensure you have the best chance of success? [...]

Meeting rooms can be creatively used to meet a variety of needs. Here are some surprising uses for meeting rooms: Focus Groups Focus groups can be conducted in meeting rooms. Researchers and businesses can gather valuable consumer insight in rooms with soundproof walls and ample seating. Focus group rooms can [...]

Economic uncertainty can challenge even the most resilient organisations. However, adopting a proactive approach can help businesses weather downturns. Below are four strategies to recession-proof your business. [...]

With a growing population of well over 132,000 local Gloucester inhabitants and the average cost of a house in the City coming in at over £260,000, it’s no surprise that many older style properties that require some type of modernisation are in such huge demand.  Individuals, couples and families already [...]

Workplace Safety is of paramount importance because statistics show that in just two years between 2023 and 2024, a staggering 33.7 million working days were lost due to work-related illness and injury!  A total of 1.7 million workers reported an illness they believed was caused or made worse by their [...]

Changing the culture of your organisation is by no means an easy feat. If you think about how tricky it can be to change just one person’s opinion and multiply that by the number of employees, it can feel very daunting; however, it can be done, and the rewards for [...]

Social Media Platforms Global statistics show that there were 5.17 billion social media users worldwide, which is roughly 63.7%, by July 2024. This total includes multiple platforms, each of which targets different audiences, and can be used to implement different marketing strategies. Facebook Facebook is the world’s most popular platform [...]

If you love to create good food and have a talent for it, then you might want to start your own business. A catering business is a great way to do what you love doing, and also means that you can be your own boss, choosing the hours that suit [...]