What is marketing? Definition and Explanation


Short animated explanation that answers the question: What is marketing? Definition: A set of techniques used for product distribution, to satisfy their desires, demands and purchasing power. It includes the planning, organization, direction and verification of the decisions on the lines, products, prices, a promotion and the post-band services.

Alzheimer’s drug fail in clinical trials

Clinical trials for solanezumab, a drug that it was hoped would slow down the onset of Alzheimer’s disease, have failed at the final phase three stage. Eli Lilly, the pharmaceutical company behind the latest trials, announced recently that results showed there are no benefits to a patient’s memory from taking the drug. Image Credit Hopes of a breakthrough It had been hoped that solanezumab would make a breakthrough in the treatment of Alzheimer’s. The injectable antibody had the aim of slowing down progression rates and was designed to attach itself…